H. Son Chu - born in Hong Kong – is a worldwide operative commercial photographer and high-end retoucher from Germany specializing in fashion, beauty and portraiture photography for the advertising and editorial sectors.
The name SONCHU is a garanty for qualitatively high-class productions.
He discovered his passion for photography when he was a young boy at the tender age of ten in the late 1980s.
In the beginning he started to shoot portraits and landscapes for his own joy and fulfillment.
After his soujourn into the metropolis of Hong Kong in 2005 he decided finally to focus his work on fashion photography.
His full concept-to-creation services - specifically tailored to the fashion and beauty industry are ranging from Art Direction, Model Casting, Photo-Shoots to High-End Retouching and Graphic Design.
Strong colours, sensual women, extraordinary locations, expressive metaphorical language,...these are only some of the characteristic elements of his comprehensive and contemporary works."