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Which lens and shooting space are required for a fashion shoot?

When preparing to embark on a fashion shoot, it is important to know what kind of environment and shooting space you will be working with. For the sake of clarity, I will commence with a classic fashion shoot in a moderately sized studio.


© Benjamin Kanarek

Location and studio fashion shoots require very different approaches to the choosing of your focal length.  In both cases, however, it is important to be sufficiently prepared for all of the possible permutations that you may consider during the shoot.

Keep in mind that, when shooting in studio, you are often limited by the size of the workspace, the width of the background and the distance from the subject. If you are in a small space using the standard back drop, you may find that you are compromising between the distance of the model from the background and the focal length required to get the entire subject in to the frame.

This makes for some expected constraints, but there are problems that, being less obvious, may only present themselves once you actually begin shooting. For example, say you are thinking of back drop lighting as well as back lighting the model. The compromise between the focal length and getting the coverage required within the width and height of the backdrop may be problematic.

If you are in a position to work in a large space, these limitations will be pretty well eliminated, except for the width of the backdrop. If you have the luxury to work with a full “Cyclo” studio, where you can paint the backdrop, then the possibilities become pretty well limitless. In the most positive of conditions, where space is not a limitation, the choice of focal length will have more to do with effect than necessity. Your only limitation will be the height of the studio. Ideally you will have a studio 18-20 feet high. This will allow you to sit on the floor and shoot up into the subject if desired, without having to Photoshop in the backdrop above the models head.

When shooting in a smaller studio using the standard backdrop and working within a distance of around 12 to 20 feet from the subject, I find that a 40-50mm APS, or between approximately 50-80mm in Full Frame format, to work very well for full silhouettes of a 178-180cm 5′-9″-5′-11″. You will find that the model will be around 6 to 10 feet in front of the back drop, allowing you to light the background. This is usually what I find works when attempting to get the model and the backdrop in to the frame without having to Photoshop in the background texture. Thus, a minimum of 25 feet in length is the minimum for a classic studio set up, for me at least. More is always better of course. You will need at least 15 feet in width to be able to set up side lights and back lights.

In the classic fashion shoot studio situation, one can get away with just three focal lengths from 24 through 35 to 50mm in APS format, or 36-75mm. Thus a good zoom might do the trick, like a Sigma 24-70 or any other brand with a constant aperture between 24-70mm. In some cases, some of the better kit lenses (18-55mm) can work quite well if stopped down to optimum aperture.

I also suggest that the backdrop go up in height to a minimum of 9 feet. Ideally 12 feet would be better.

Note: There are a number of online calculators that can help you with these calculations. The Dimensional Field of View Calculator “computes the field of view, measured in feet or meters, for a lens of a specified focal length on a 35mm camera.”

This article is republished from Benjamin Kanarek’s blog: Which Lens and Shooting Space are Required for a Fashion & Beauty Shoot?

Benjamin Kanarek

Benjamin Kanarek

Benjamin Kanarek is an international fashion and beauty photographer. Ben is currently based in Paris, where he shoots for several of the International Editions of Harper's BAZAAR and VOGUE Magazines, and L’Officiel Paris etc. View more of his work at BenjaminKanarek.com and BenjaminKanarekBlog.com.

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  • Julia

    Thank you for your post. This really helps.  I’ve a very small studio and struggle with fashion shoots all the time.

  • Hollywood3DPhotos

    I have a small studio with 9′ high ceilings.  This is an issue with fashion model since the client wants an upward view with the camera at about 30″.  I just have to watch when the model puts her hands above her head. 

  • Julian Wilde

    Excellent info for people getting into the biz.  -JULIAN

  • Google

    Another recycled blog entry fro 2008. How about something original?

  • Mullslucalamma

    24-to will be great, orelse 50mm fix also will do

  • John Exposure

    Not very serious… Real fashion photographers don’t shoot with APS or Sigma lenses… They work with Hasselblad, Phase one etc. If not, it’s a joke.

    • http://www.benjaminkanarekblog.com/ Benjamin Kanarek

      Where do you get your information???  I know a lot of Professionals who shoot with Canon, Nikon, Sony, Pentax etc. that are either full frame or APSC format camera’s.  I just shot a Harper’s BAZAAR cover with a Pentax K5 and K20 camera’s.  I have been doing this for 30 years and have shot for everything from ELLE to VOGUE and from Harper’s BAZAAR to L’Officiel. Terry Richardson has shot with Canon compact digital camera’s and has been published in BAZAAR & VOGUE with those images. What ever works, WORKS!

      http://www.benjaminkanarekblog.com/about/

    • http://www.marcadrianfoto.com/ Marc Adrian

      Real fashion photographers aren’t defined by the camera system they use but instead by their creativity, vision & most importantly the resulting images they produce… a camera is merely a tool, in itself its meaningless unless you know how to wield it. 

      Benjamin has been shooting fashion editorial work for multiple editions of VOGUE, Bazaar etc for years… I doubt very much that just because he doesn’t shoot with a Hasselblad or Phase he would be considered a joke! LOL

      Equipment snobbery always makes me smile… sure I shoot with a Hasselblad but its purely the tool I choose… next month I may change to something else if it gets the job done they way i need it doing… & if that means a Pentax camera & Sigma lens I’ll use it ;)

    • Rjmarsh01

      So, John where is your contribution? such a wise ass..

  • Kgphoto

    I don’t care if this is a recycled post.  It has good information in it.  Thank you for sharing.

  • http://www.impbox.net/ impbox

    metric system (even in parenthesis) please =)