Forums > Photography Talk > The price of shooting

Photographer

Gran Via 536

Posts: 340

Barcelona, Catalonia, Spain

How much do you spend on an average shoot including all expenses or what was your maximum ever?

Aug 24 13 01:34 am Link

Photographer

studio 209

Posts: 10

Vernon, British Columbia, Canada

Most expensive? Out of my own pocket...

Airfare for 3 models: $1800
Lodging (2 nights): $800
Meals etc: $350
Ground transportation: $200
Helicopter rental: $1250

One shoot, three images. Expensive, yes. But damn it was fun.

Aug 24 13 07:19 am Link

Photographer

ontherocks

Posts: 22610

Salem, Oregon, US

i've spent $500 on a shoot before (including $350 for the model).

Aug 24 13 09:15 am Link

Artist/Painter

MainePaintah

Posts: 1780

Saco, Maine, US

I had a long running TFP with a model.

She was to model for a few paintings and she could have her choice of a portrait of her (or figure painting) or one of my landscape paintings.

She choose one of my landscape paintings that was to go to a local gallery, so for her hours modeled, she received a framed gallery painting worth $3,600.

Aug 24 13 09:32 am Link

Photographer

Viator Defessus Photos

Posts: 1120

College Station, Texas, US

I'm working on a shoot right now that I currently have about $450 invested into props for it. The model is someone who likes  working with me so she's doing it TF.

Aug 24 13 09:51 am Link

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Photographer

-JAY-

Posts: 6696

Las Vegas, Nevada, US

$60 on a hotel room and snacks.

Average: $4 or so on some Gatorade if the shoot is outside in the summer.

Aug 24 13 10:27 am Link

Photographer

Michael Zahra

Posts: 1106

Toronto, Ontario, Canada

I've shot in 37 countries.  Do the math.

Aug 24 13 10:29 am Link

Photographer

Connor Photography

Posts: 6589

Elkton, Maryland, US

Gran Via 536 wrote:
How much do you spend on an average shoot including all expenses or what was your maximum ever?

Not so much:

Aug 24 13 11:35 am Link

Photographer

Laura Bello

Posts: 1622

Rochester, New York, US

I often spend nothing or buy stuff and return it buuuuut the most I've ever actually spent is probably $60 on a bathing suit for a pin up picture. Most often though it's around $15 I'm guessing if I spend any money at all.

Aug 24 13 11:39 am Link

Photographer

Ken Marcus Studios

Posts: 8492

Los Angeles, California, US

Before digital, the average cost of film for a studio shoot was about $300.oo

Now, it's only a couple of dollars.


KM

Aug 24 13 11:47 am Link

Photographer

Vector One Photography

Posts: 2777

Fort Lauderdale, Florida, US

For my personal work a local shoot with a local model about $700.00, local shoot with a out of state model $1200.00 and if I travel to the location $2,400.00. This is with film so there are film, processing and printing costs included. Highest cost for a commercial client was $12,000.00.

Aug 24 13 11:52 am Link

Clothing Designer

GRMACK

Posts: 2168

Bakersfield, California, US

My own runs between $500 to $2,800.  Average seems to be about $850.

Movie set rental day-rate, lodging, meals, MUAH person, and model run up the tab.  I'll try and get as much investment out of a full day's shoot as possible (multi-jobs).

Aug 24 13 11:59 am Link

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Photographer

Giacomo Cirrincioni

Posts: 21383

New York, New York, US

Ken Marcus Studios wrote:
Before digital, the average cost of film for a studio shoot was about $300.oo

Now, it's only a couple of dollars.


KM

Before or after markup?  wink

I now charge a digital acquisition fee about equal to the markup factor for film, sometimes a bit less (around $5 per 20 images).

How much have I spent out of my own pocket?  Well, I'm working on a new art series that will cost about $2,500 per photo to produce, and that's all on me.  Roughly 25 photos to the series.

Aug 24 13 12:16 pm Link

Photographer

rp_photo

Posts: 42494

Houston, Texas, US

$200 paid to models at 3 recent shoots.

I've seen some high numbers thrown around here, and I'm guessing that all or most of the shoots mentioned were commercial with a profit earned after expenses. What is the most paid for a non-commerical/hobby shoot?

Aug 24 13 12:30 pm Link

Model

Laura UnBound

Posts: 27372

Toronto, Ontario, Canada

I got twelve dollars worth of pool floaties at Kmart on Tuesday. Model got to keep them, but I ate her pizza and drank her beer, so I think we both broke even.


This shit gets really expensive.

Aug 24 13 01:42 pm Link

Photographer

Ken Marcus Studios

Posts: 8492

Los Angeles, California, US

Giacomo Cirrincioni wrote:

Before or after markup?  wink

No markup . . . that was about what it cost to do an average model test shoot.

Aug 24 13 01:47 pm Link

Photographer

J O H N A L L A N

Posts: 10322

Santa Ana, California, US

Ken Marcus Studios wrote:
No markup . . . that was about what it cost to do an average model test shoot.

That sounds high for a model test - but maybe you weren't shooting 35mm either.
My costs for film were typically

~= $20+ Kodachrome 64 Pro film and developing for about 6-8 36exp rolls
So $120+ - $160+

+ maybe 3 polaroids (can't remember the cost)
I'm not including prints because I would just hand the slides to the agency and they would print.

Then there's MUA/Hair which could be the difference for your figure.
I'm also not including drum scans (expensive) or prints using internegs (again expensive)

Aug 24 13 02:03 pm Link

Photographer

R Michael Walker

Posts: 11986

Costa Mesa, California, US

Honestly, even doing all TFP one of my biggest expense is gas. Seems my 4WD takes about $80 every time I go out to Joshua Tree to shoot. Park entrance fee is managed by buying the yearly pass for $80. Of course, now that's I'm OLD I got the life time pass for $10. First benefit of getting old I've found. LOL! Water and drinks and snacks to carry with us is usually about $10 per person. Food on the way home ranges from $8-20 per person depending on were we eat. So figure an average desert shoot for me is about $120 and up.

Aug 24 13 02:03 pm Link

Photographer

me voy

Posts: 1093

Amherst, Massachusetts, US

$0 my clients pay for everything.

Aug 24 13 02:09 pm Link

Photographer

liddellphoto

Posts: 1801

London, England, United Kingdom

In MM world this gets pretty pricey since photogs are expected to pay for everything and respect people's rates:

Model: £275
MUA: £250
Hair: £250
Stylist: £350 (if you are lucky)
Studio (if applicable): £250 at the bottom end, location fees can run to more

Total: £1375 for a full day shoot for your portfolio. Makes your D800 look cheap.

Last one was £200 with various agreements with trade/part paid.

Aug 24 13 02:49 pm Link

Photographer

studio 209

Posts: 10

Vernon, British Columbia, Canada

rp_photo wrote:
I've seen some high numbers thrown around here, and I'm guessing that all or most of the shoots mentioned were commercial with a profit earned after expenses. What is the most paid for a non-commerical/hobby shoot?

That's what mine was for. Purely a recreational photo session.

Aug 24 13 04:02 pm Link

Photographer

Chuckarelei

Posts: 9562

Seattle, Washington, US

liddellphoto wrote:
In MM world this gets pretty pricey since photogs are expected to pay for everything and respect people's rates:

Model: £275
MUA: £250
Hair: £250
Stylist: £350 (if you are lucky)
Studio (if applicable): £250 at the bottom end, location fees can run to more

Total: £1375 for a full day shoot for your portfolio. Makes your D800 look cheap.

Last one was £200 with various agreements with trade/part paid.

That's a lot of money for a hobby? And that's not including the D800. Is that what you are paying now?

Aug 24 13 04:17 pm Link

Photographer

GER Photography

Posts: 7941

Imperial, California, US

I just got 500rnds of Lake City 7.62x51 for $395.00 delivered, so about $.79 a shot!:-))

Aug 24 13 04:20 pm Link

Photographer

liddellphoto

Posts: 1801

London, England, United Kingdom

Chuckarelei wrote:
That's a lot of money for a hobby? And that's not including the D800. Is that what you are paying now?

I've never ever paid that but figures are based off going rates from people on here (London), it is more an illustration of what you will pay if you just accept MM people's rates. I try to work trade or at very least part paid and I won't use stylists (I do my own).

Aug 24 13 04:24 pm Link

Photographer

ontherocks

Posts: 22610

Salem, Oregon, US

the $500 i mentioned was for a hobby shoot (plus i drove the model an hour each way). although the way i looked at it i could have spent just as much or more going to a workshop but this way i got to work with an experienced model for a half-day.

i'm not spending like that anymore. it was a one-time bootstrapping kind of thing. and i have now been bootstrapped. i do miss the traveling models, though.

rp_photo wrote:
I've seen some high numbers thrown around here, and I'm guessing that all or most of the shoots mentioned were commercial with a profit earned after expenses. What is the most paid for a non-commerical/hobby shoot?

Aug 24 13 04:25 pm Link

Photographer

ShotbyRon

Posts: 767

Pittsburgh, Pennsylvania, US

About $150. I bought one outfit, hotel room and ordered a pizza after we shot. Though for me this is still more of hobby then anything. So I'm not trying to spend a ton of money unless I know I can make it back.

Aug 24 13 04:30 pm Link

Photographer

Solas

Posts: 9537

Toronto, Ontario, Canada

oh, an individual shoot.

probably about $500 this year has been the priciest..

Aug 24 13 05:44 pm Link

Photographer

Michael Broughton

Posts: 2244

Winnipeg, Manitoba, Canada

usually around $0.

Aug 24 13 07:32 pm Link

Photographer

Gran Via 536

Posts: 340

Barcelona, Catalonia, Spain

I spend a lot more than some here

300 euros for studio
25 euros for parking
approx 10 euros petrol and sundries
50 euros hair

doesnt count clothes budget that is often between 300 to 500 euros

Aug 25 13 01:50 pm Link

Photographer

Image Works Photography

Posts: 2890

Orlando, Florida, US

Gran Via 536 wrote:
How much do you spend on an average shoot including all expenses or what was your maximum ever?

My maximum ever was $80. My average shoot is the cost of gas getting there usually $15-$20 round trip and $7 stop at Ronald McDonalds.

Aug 25 13 08:41 pm Link

Photographer

Green Grape

Posts: 292

West Paterson, New Jersey, US

Man you guys have Lots of cash. Anyone ever heard of a thrift shop & local models lol.

Max i have spent was about $200 on props. If i ever need luxury furniture, i will buy & return from stores like TJ-Max. Without the experience of doing High commercial shoots, if any of my clients need a list of items for a media shoot, its always an expense to the client.

Aug 25 13 08:55 pm Link

Photographer

Dan Howell Tearsheets

Posts: 572

Jersey City, New Jersey, US

Per day? Per project?

My catalog shoots can be as many as 10 days. They cost the client $5-10,000/day with the biggest fluctuation being number of models and model fees.

This would include:
my fees
my crew (digi tech, photo assistant, make up artist)
travel: air, hotel and meals
model fees (1-3 models from agencies)
retouching
backgrounds/sets
+ misc. expenses

Most of the time I am fronting travel, make up fees, assistants. Rarely do I have to front model fees, but it does happen. I have accounts at some agencies in NYC. Clients in other cities establish agency relationships in their area. Other components like set construction/backgrounds or location fees and sometimes retouching can get billed direct to clients. But one of the challenges to taking on bigger projects is paying for them.

I generally have to wait 30-45 days for payment, so when I was just starting out it was quite a gamble to complete a larger project and no go broke doing it. Editorial projects have lower budgets, but can take longer to pay.

Aug 25 13 09:00 pm Link

Photographer

Swank Photography

Posts: 19015

Key West, Florida, US

Gran Via 536 wrote:
How much do you spend on an average shoot including all expenses or what was your maximum ever?

Gosh, I think the most I ever paid was when I purchased 2 elegant floor length dresses, matching shoes and jewelry for a model as a gift (we did an amazing shoot and her images were actually sold to a private collector for just under $1200), so I turned around and dropped a cool $500 for her as a "thank you/you rock!" gift smile It was a TF shoot so she got something out of it besides pics smile

Aug 25 13 09:19 pm Link

Photographer

1k-words-photograpy

Posts: 354

Leesburg, Virginia, US

Most expensive has been about $2000, but it was for a client. Most expensive for my own purposes was $883.

Aug 25 13 09:21 pm Link

Photographer

Art Silva

Posts: 9453

Santa Barbara, California, US

Gas and sometimes model's rates

Aug 25 13 09:32 pm Link

Photographer

Digital Czar

Posts: 935

Oak Park, Illinois, US

studio 209 wrote:
Most expensive? Out of my own pocket...

Airfare for 3 models: $1800
Lodging (2 nights): $800
Meals etc: $350
Ground transportation: $200
Helicopter rental: $1250

One shoot, three images. Expensive, yes. But damn it was fun.

The real question is who was paying the freight? You or a client....

Aug 25 13 09:53 pm Link