Well, crap. I can't get the vid to play. But, this just brings up a whole new discussion about equipment! Which printer should I get? What paper is the best? Can I use a different ink/pigment? What calibrator is the best? Should I get one?
Without seeing the video, I will say, I pay a lot of attention to my prints. "The proof, is in the print" I heard someone say. It's true. If it won't print, how good is it really?
Prints are the natural end product of my photographic endeavours. And of course they are better than what is seen on a computer screen (particularly over the internet) because I shoot film - medium and large format
He is absolutely right. I think too many today, myself included, rely on whatever the "technician" at the lab thinks your print should look like. Rarely does anyone actually have a "master printer" print their images. There are some good labs but they don't really "fine tune" your images like you could if you actually had a good printer such as the high end Epsons, Canons or HPs. That's the point he is trying to make.
Even a perfectly set WB isn't going to render every color "exactly" the way it is. And it may look one color on screen and shift slightly on the print or the way it actually looks for real. Those who think they will get perfect color either on screen or in their prints are highly mistaken. Overall it will be close. But not every single tone will be an exact match.