An aura of confidence fills the room during a photo shoot with Rocco Rodriguez. This confidence is a key element in his success and is contagious to his clients. “Without a confident photographer you have no picture.” He brings unsurpassed passion, ambition and intensity to his work. He sees every project as a new journey of creativity and exploration with his client. He thrives on transforming his subjects, pushing limits of what is expected and what people believe they are capable of. Rocco gains the respect and trust of his models, boosting their confidence and amazing them with the results. “I love hearing a model say ‘I’ve never felt so gorgeous in my life.’ That is what I live for.”

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