Model Mayhem #:
Last Activity:
Jan 01, 2018
Very Experienced
Depends on Assignment
Jul 25, 2010

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About Me

“Women have been told since the beginning of time, how we should behave, how we should or should not dress, but we are not those type of women anymore. We are not submissive and maybe we never really were.” Wolf is the glorification of the alpha female in today’s society. “Some of us are tomboys, some of us obsess over heels, it doesn’t really matter what we wear because when we walk into a room we command attention.” This is not the kind of brand that everyone will appreciate, and that’s okay because being a Wolf means not being afraid to stand alone.
Naomi Wolf, the designer and founder of Wolf New York has been producing cut & sew apparel since 2010. As a self taught designer she started out creating custom pieces for her small clientele and offering personal styling services. She birthed her first label in January 2010 where she was still trying to find her aesthetic. By 2014 She'd already featured her clothing in over a dozen fashion shows on the East Coast, styled magazine and editorial shoots and hosted her own pop-up shops. After overcoming a host of set-backs, she finally began to understand who she was as a designer, that is when she fully embraced her alpha nature. One sleepless night, she sketched ideas til 4 a.m. and alas came up with the concept of Wolf. Feeling as if she'd deprived herself for so many years of her true calling, she envisioned a label that embraced the females that didn't actually fit the cookie-cutter female standard. Often being criticized for being "too loud" and "too cut-throat" she decided instead of apologizing for who she was, she would celebrate it. Everyone has a story, hers is one of tenacity, fearlessness and resilience. Wolf is not just the last name of the designer, Wolf represents every woman who has overcome, who may be a little radical, a little rebellious and nothing close to average. With the intention of maintaining individuality, Naomi proudly boasts, "I don't make my clothes for everyone, so I don't want everyone to buy them" She sits at her machine for hours at a time creating garments, for what she refers to as "The Wolf Pack'. The Wolf Pack is a girl gang of like-minded alphas who do their own thing. Naomi throws parties and hosts events primarily for The Pack and it's supporters. It's not about excluding anyone, it's just preserving exclusivity in a world where following the trend and being part of the in-crowd has become obsession. "I don't want a bunch of followers around me, Naomi says, I want to be surrounded by more leaders and visionaries. We're gonna rule the world soon!"

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