BRUNO IERULLO collections are designed and made at the BI Fashion House Studios in Toronto, Canada. The label is a full men's and women's line, and includes the BI accessory line. Everything is designed and created by the designer, Bruno Ierullo, who decides on every aspect of his collection and its direction. Operating a full working studio with pre-fitted or custom-fit cuts to any of his garments, the clothing is of the highest quality materials found. With established manufacturing of clothing directly from its own production studios, the company has complete ownership of the labels wholesale and distribution.