Geoff Ang has a celebrated career as a fashion photographer and now a well-known regional commercial photographer as well as an ambassador for Leica and Profoto but not many knows that he started out as a still life photographer. For a still life photographer, light is one the most crucial element as it is the only substance that brings life to an object. His lighting methods are exquisite and very refined. At times, Geoff can be seen holding up his hand up in the air and let the sun light falls on it and sees how it lights his hand and be mesmerized by it. It feels like a private moment for him as a photographer.

When he is not busy shooting print campaigns around the region, he keeps himself busy shooting personal projects varying from road signs to dark objects to portraits of ethnic groups to lines and signage of airport runways from his window as he’s flying off to a shoot.

On his free time, he’s out breaking waves on a stand up surfboard, or when he’s out watching his little girl climb trees or strolling along the beach, he is looking at the light bouncing off the water. He likes to look at and observe the way sunlight, the moonlight, the streetlight create light and shadow. Geoff’s approach to photography is like art imitating life. He takes life experience and applies it his craft.

As photographer and founder of Geoffstudio, Geoff sets a very high bar for himself in perfecting his craft and a standard that all our clients have come to appreciate and he clearly loves what he does and loves working with people who share his passion in creating great work and that’s our mantra - we create nothing but great work.

Geoff is also an established TVC director, a natural diversion for a photographer. A director may yell “Action! “ but Geoff’s action is his payback to the community and industry that made him possible. He is actively involved in creating workshops and photography seminars that require him to share his experiences with people who are interested in photography. One of which is 2.0, a one on one photographer for photographer mentorship where he helps photographers revamp themselves. He shares his life long experiences with the photographers and gives them a reboot in their work and direction.

His latest endeavor is Raw. ,a collaboration with two other celebrated photographers to provide a sanctuary for photographers of all genre and levels. It also provides co – working spaces for photographers as well as conducting photography seminars and workshops.

Geoff once said that photography is not just about the photograph but it’s about the journey and the experience that encompasses it.

Drop in have a look at his work and while you are there, check out his Facebook and Instagram to know more about the man behind the camera.

Shoot you soon ☺

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