Mike Runnels mayhem #897722, Nealean Washington mayhem #120, Michael Okoye mayhem #762645
Photographer Jon Recana mayhem #1271544
NoRal2010
By LaRon Hickerson
A native of Kentucky, LaRon is a graduate of Columbia College Chicago with a Bachelor of Fine Arts degree in fashion design. NoRal (his name in reverse and fashion label) creatively integrates bold fabrication, a strong sense of individuality and elements from our endless pop culture. Grounded by traditional design philosophies with modern vision, a new wave of design is born.
LaRon’s achievements include winning the 2002 Precious Lashley,
$10,000 fashion scholarship presented by N’DIGO publications and placing as a semi-finalist for the 2000 Victor Skrebneski Fashion Scholarship.
Featured in Fashion Explosion presented by Darius Brooks in 2002, NoRal soon after was nominated for two Chicago Fashion and Beauty Awards in 2003.
JT Morgan mayhem #698890 for NoRal2010
(Check out behind the scenes footage from this shoot and the incredible creative genius of photographer Jon Recana, and model JT Morgan)
http://www.youtube.com/user/noral2010#p/u/3/x9zxUKVyGbI
Kate Mock mayhem # 1174631 for NoRal2010
NoRal’s ventures as a label stems from the relocation to Los Angeles where the line has been featured in the Los Angeles Black Business Expo, Beauty Revolution in Anaheim, Los Angeles Urban Fashion Week and more!
In November of 2005 to February 2006 LaRon alongside Melissa Rivers brought to TV Guide channel the television pilot
The Stylist. LaRon earned his first tear sheet as a stylist from the show by putting together a wild rock and roll look for Young and the Restless star Christine Williams played by Lauralee Bell.
December of 2005 NoRal 2010 became available to the public launching a Men's and Women's collection in the Los Angeles boutique Makeda then in November 2008 at Forplay on Hollywood Blvd.
Justin Current mayhem #1252374 for NoRal2010
The new home of NoRal2010 is in Phoenix, AZ. 7th Heaven Boutique is an exclusive carrier of the NoRal2010 line. Their shop is located at 2404 N. Scottsdale Rd, Tempe, AZ 85281 (Womens apparel only, 2 blocks South of McDowell)
Exposure in Arizona continues to grow as the line itself has been featured in several shows including a showing at club Myst and Axis/Radius in Scottsdale as well as The Black Party hosted by The Men of Libra
Video footage form our club Axis/Radius show below! Enjoy!
http://www.youtube.com/watch?v=Oc5dqWHq1bM
November of 2009 brought the ultimate fashion show battle this decade to Chicago IL when Midwest designer CLEONS faced off against NoRal2010. To this day buzz from the show still surfaces showing the positive outcome that can come about even when two forces collide!
Coming Fall of 2010: One Designer, One Nite
2010 The Fashion Show. Featuring all new collections from NoRal2010
Any boutique interested in having the line sold or inquires on doing a fashion show or photo shoot can contact me here on modelmayhem or at: noral2010@gmail.com
All garments are constructed, patterned, and designed by LaRon D. Hickerson
Robert Trapp mayhem #1045522 for NoRal2010
NoRal 2010 (Clothing Line)
Freedom: A style event like no other: South Shore Cultural Center: July 10th 2001, Chicago, IL
Fashion Euphoria: Fusion of fashion and talent: April 11 and 12th 2002, Chicago IL
Fashion Explosion: Presented by Darius Brooks: August 17th 2002 Drury Lane, Oakbrook IL
A Winter Fantasy: A Holiday Fashion Extravaganza: September 23rd 2002 DuSable Museum of African Amercian History, Chicago IL
A Winter Fantasy II: The Mardi Gras Fashion Extravaganza: January 25th 2003 Wyatt Community Center, Chicago IL
Fashion Columbia 2003: May 8th, Chicago IL
Los Angeles Black Business Expo: Los Angeles Convention Center: August 2003, Los Angeles CA
Fashion Night at Joya: June 11th 2004, Beverly Hills CA
Beauty Revolution: Your Roots Your Future: February 2005, Anaheim CA
Los Angeles Urban Fashion Week, Peterson Automotive Museum, April 8th 2005, Los Angeles CA
Color: Fashion That Reigns: May 15th 2005, Santa Barbara CA
A Nite of Fashion: BB Kings Blues Club, July 2005, Hollywood CA
Absynthe: Fashion that makes the heart grow fonder: aboard the Spirit of Washington Cruise liner, August 27th 2005, Washington DC
The Stylist: Sexy Rocker-chick getup: November 2005, TV Guide Channel/Published in Inside TV Magazine as well, Los Angeles CA (clothing provided by On Sunset Boutique, NoRal served as the stylist on this project only)
Makeda: Opening Nite: December 2005, Los Angeles CA
Skyy Fire Productions Presents: Fashion Extravaganza, May 18 2008, Scottsdale AZ
Jon Moore Presents: NoRal 2010 at club LAX Sept 19th 2008, Hollywood, CA
The Group Elite Presents: Fashion for a Cause, A benefit for the Make a Wish Foundation, April 4th 2009, Phoenix AZ
Jon Moore Presents: NoRal 2010 at club LAX May 15th 2009, Hollywood, CA
UNIQ Models and NoRal2010:Club Myst June 4th 2009, Scottsdale, AZ
UNIQ Models and NoRal2010:Club Axis/Radius June 13th 2009, Scottsdale, AZ
Dhakmani Summer Fashion Party: NoRal 2010, guest designer, July 11th 2009, Long Beach CA
The Men of Libra Present: The Black Party: Pool Party Fashion Show featuring NoRal2010 swimwear and ready to wear, Oct 17th 2009, Phoenix AZ,
Versus: CLEONS vs. NoRal2010 The Fashion ShowThe Ultimate Fashion Show Battle This Decade, Dusable Museum, November 7th 2009, Chicago IL
LaRon D Hickerson (Model)
Film:
Dreamgirls, Upscale Male Background, Dreamworks
Television:
The Stylist w/Melissa Rivers, Principal/Lead, TV Guide Channel
Commercial:
Ford Motor Commercial, Background to American Idol Finalist 2006, Plum Productions
March 29th & April 26th 2006
Video:
P. Diddy Music Video, Club Goer, Background Players
"Come to Me"
