Forums > Photography Talk > there can never be too many photographers

Photographer

Rav Holly

Posts: 120

Los Angeles, California, US

I'm doing what I would consider fairly well. I have been a full time professional photog for awhile, (1999)and have a list of top notch clients, that pay 1000's per shoot, or image, not 100's of dollars.

Def been up's, and down's, and times when I wondered if I wanted to continue, but instead of getting discouraged, I just put my thinking cap on, and forage ahead, wondering what I can do different.

You have to set yourself apart...that is the trick, and hanging around photography forums, and sites are something I rarely do, and haven't done since the late 90's.

I use to be addicted to  Garage Glamour back in the 90's.

My overhead is about 6k a month, so, that is actually pretty low for Southern California, but it def takes great clients to pay the bills.

I've actually just moved into the High End Video Production, and that pay's WAY more than still photography...

For me since 1999, marketing has been key....

*Happy Holiday's

Dec 05 12 03:00 am Link

Photographer

udor

Posts: 25255

New York, New York, US

Dean Soapbox Killer Photo wrote:
From who's, and what, perspective are you asking?

If there are 4 photographers in any given market, those 4 will certainly have more work offers then if there are 400 photographers available in that market.

So, for those people shopping around for photographers there can never be enough, good to have lots of choices...but for those photographers that are trying to make a living, I would say yes, there can be too many.

I heard a statistic that in NYC alone are 45 - 60,000 photographers, mostly part time, competing for the same jobs.

It is tough to make a living in this town unless you are kinda famous in the industry, unless you do weddings... so I heard...

Dec 05 12 04:34 am Link

Photographer

udor

Posts: 25255

New York, New York, US

Garry k wrote:
Less PHotographers means more opportunities

I think many of us from the pre digital age would agree

Agreed!

Dec 05 12 04:36 am Link

Photographer

udor

Posts: 25255

New York, New York, US

ArtistryImage wrote:

so totally agree... lots more work for vanity services... i.e. hair & make-up smile

Not sure if that is correct... because the paying jobs that pay for MUA services are limited and most of those excess photographers don't appreciate the services of a good MUA.

Dec 05 12 04:38 am Link

Photographer

Jonas Gunn

Posts: 3531

Birmingham, England, United Kingdom

Digital Czar wrote:

While a large part of this is true, Adams also had created two things. First an impeccable product with his images. Second, the "Zone System" which added a mystique...one that came of a necessity he saw(no one else invented it did they?) for he knew he couldn't change the light, only try an wait for "good light" to do the photograph he saw and with that invented the zone system as a means of controlling what he got! Theoretically that was a negative that printed a full tonal range(which he controlled based on how he wanted things to look) at a minimum exposure time(as in the time for clear film base). After that, he could do whatever darkroom adjustments in printing he wanted, but he got to that point faster and more controllable.

So he created an "aura" if you will around his work in addition to being good images...which was the product that was marketed. Same, btw, could be said for Avedon, Penn, Halsman, Kane, and a few others though they all had distinctly different vision and subject matter....and POV.

richardson certainly invented something too..

more photographers = cheaper equipment.. rejoice

Dec 05 12 04:42 am Link

Photographer

Jerry Nemeth

Posts: 33355

Dearborn, Michigan, US

udor wrote:
I heard a statistic that in NYC alone are 45 - 60,000 photographers, mostly part time, competing for the same jobs.

It is tough to make a living in this town unless you are kinda famous in the industry, unless you do weddings... so I heard...

I know a photographer from New York.  He does not work only in New York but has worked all over the country.  He is now outside of the country working.  I just saw a beautiful photo that he took in Thailand.

Dec 05 12 04:47 am Link

Photographer

udor

Posts: 25255

New York, New York, US

Photography by Riddell wrote:
and that graph implied that marketing is much more important that skill / experience and the whole rounded package.

No... the graph does NOT imply that!

You must have the skills, nobody ever denied that, skill is extremely important... the point is that if you have the skill and you don't know how to market that skill... you won't have commercial success to make a living.

Point is that there is a tremendous amount of photographers out there that have great skill, great vision, understand light/shadow, composition, have decent gear... but can't make a living for themselves because they don't know how to market themselves.

Dec 05 12 04:53 am Link

Photographer

udor

Posts: 25255

New York, New York, US

Robert Jewett wrote:
Photographers, sure spend a lot of time whining about the flood of newb's.  You know, I've never seen a model thread where they opine, "Gee.  Everyone thinks they can model now.  No cost of entry, internet and networking sites to promote yourself..."  Maybe we should ask them how they deal with the competition? smile

Well... how many of those work for free, do TF and work full time in a profession that supports their life and lets them indulge in being the subject of art creation.

Dec 05 12 04:58 am Link

Photographer

udor

Posts: 25255

New York, New York, US

Jerry Nemeth wrote:

I know a photographer from New York.  He does not work only in New York but has worked all over the country.  He is now outside of the country working.  I just saw a beautiful photo that he took in Thailand.

Which is great marketing... I have been hired by a large firm in DelRay Beach, FL and flown in to shoot their collection... and I was "the New York photographer"...

Dec 05 12 05:02 am Link

Photographer

Photography by Riddell

Posts: 866

Hemel Hempstead, England, United Kingdom

udor wrote:
Point is that there is a tremendous amount of photographers out there that have great skill, great vision, understand light/shadow, composition, have decent gear... but can't make a living for themselves because they don't know how to market themselves.

and my point is that there are loads of crappy photographers out there with no idea whatsoever what they are doing, but with the belief that their failure is down to their marketing.

They then spend loads of time and money with various marketing companies, and eventually crash and burn because their work / service is so bad.

In the meantime the customer has got totally fed up and fustrated trawling through all these crappy photographers, and I know because I hear it all the time.

and its bad for the whole industry that if you believe this and instead of improving your work, products and customer service you instead put all your efforts and money into marketing.

No one is saying that as a quality photographer you don't need some basic advertising and promotion but sadly more may be needed to push to the front of all these crappy photographers who shouldn't even be advertising as photographers in the first place.

Overall the only people winning are the marketing people.

Dec 05 12 05:29 am Link

Photographer

Wild Image Media

Posts: 173

Canberra, Australian Capital Territory, Australia

Its a free country - every one has a right to pick up a camera

Dec 05 12 05:50 am Link

Photographer

kitty_empire

Posts: 864

Brighton, England, United Kingdom

I'm not a pro photographer (thank god) but I see this kind of over saturation in almost all industries.

There are millions of writers writing blogs and editorials for free. Millions of programmers writing apps for next to nothing. Millions of talented, wannabe dressmakers and clothing designers making beer money on etsy and ebay.
With the advent of global comms, any new generic idea is immediately jumped on and cloned down to a zero price point.

I personally think it comes down first to talent, or the ability to do what other people can't (or don't want to do).
Then you market that and you're away. Can't have one without the other.

Having said that, extraordinary talent isn't always necessary. Just an edge that looks extraordinary (the "do what other can't or won't point") smile
A couple of random examples I know of:

- A wedding shooter I know of in London (never met her in person though) shoots on super 8mm film. Apparently there's plenty of demand for her services despite her charging 3k+ for a day.

- A writer friend of mine in the US writes tech books and features for trade magazines. He pretty much dictates his own price. Despite being a mediocre writer, he always hits his deadline, almost never needs to rewrite and is the go to/last minute "rescue" guy. That is rare in that biz.

Food for thought?

Dec 05 12 06:08 am Link

Photographer

Ken Williams Photo

Posts: 3067

Fort Atkinson, Wisconsin, US

Dean Soapbox Killer Photo wrote:
From who's, and what, perspective are you asking?

If there are 4 photographers in any given market, those 4 will certainly have more work offers then if there are 400 photographers available in that market.

So, for those people shopping around for photographers there can never be enough, good to have lots of choices...but for those photographers that are trying to make a living, I would say yes, there can be too many.

Absolutely!!!!

Dec 05 12 06:53 am Link

Photographer

Ken Williams Photo

Posts: 3067

Fort Atkinson, Wisconsin, US

Sourcelight Photography wrote:
Yes, we definitely need more, more, more, and more photographers.  The sooner the rate card hits the bottom, the sooner I can finally, officially, retire from actually shooting photos and go full-time into teaching all these new pros how to focus their cameras.

You might want to talk to Don Giannatti about that.  Workshop opportunities are starting to dry up because of Creative Live and Sandy Puc U.  You might not agree with what's going on there, but eventually there will be a select few teaching workshops...all over the web.

Dec 05 12 06:59 am Link

Photographer

Ken Williams Photo

Posts: 3067

Fort Atkinson, Wisconsin, US

Photography by Riddell wrote:
Photographers as in hobby photographers?

Professional photographers?

Or photographers who are awful, yet think they are a professional?
Well there is already way, way too many of them. Even one is too many.

^YES^

Dec 05 12 07:00 am Link

Photographer

D-Light

Posts: 629

Newcastle, Limerick, Ireland

Disagree.

From everyone's point of view, there's an optimum number. It helps keep competition lively, quality high, service good and prices resonable.

Too many photographers brings down prices and with them the quality of the product and service.

Dec 05 12 07:05 am Link

Photographer

Ken Williams Photo

Posts: 3067

Fort Atkinson, Wisconsin, US

udor wrote:

Not sure if that is correct... because the paying jobs that pay for MUA services are limited and most of those excess photographers don't appreciate the services of a good MUA.

You are absolutely right...most "photographers" don't understand what a good MUA/hairstylist can provide, or have the skill level to take advantage of really good prep talent who work as a team in a session.

Dec 05 12 07:25 am Link

Photographer

Ken Williams Photo

Posts: 3067

Fort Atkinson, Wisconsin, US

udor wrote:

Well... how many of those work for free, do TF and work full time in a profession that supports their life and lets them indulge in being the subject of art creation.

Yes..and spend the money we do for equipment, marketing, and education.  All of these things have a cost associated with them.  While I understand there are costs to a real modeling career, they don't come close to approaching what a photographer spends just to stay ahead and in business.

Dec 05 12 07:30 am Link

Photographer

photoimager

Posts: 5164

Stoke-on-Trent, England, United Kingdom

D-Light wrote:
Disagree.

From everyone's point of view, there's an optimum number. It helps keep competition lively, quality high, service good and prices resonable.

Too many photographers brings down prices and with them the quality of the product and service.

Correct. Also the consumer becomes unable to tell the difference until it is too late. When that happens it can be that all photographers get tarnished with the same brush.

Long before digital changed the photographic landscape there was a call in the UK for a unified process to validate professional photographers and for such validation to be a pre-requisite for trading. This did not happen, although there are organisations which accredit people who have shown they can produce images of a professional standard. Many of the people selling their photographic services have not even heard of these organisations, let alone become members or been accredited. Some of them would pass the validation process without any problem, many would not.

Dec 05 12 07:35 am Link

Photographer

Ken Williams Photo

Posts: 3067

Fort Atkinson, Wisconsin, US

Photography by Riddell wrote:

This graph is a really good example of why so many useless photographers think they they have such a great chance of becoming a professional photographer.

If you follow this path you may make a little bit of money, but ultimately you'll be a shyster, and most likely soon fail, with lots of angry customers very disappointed with the quality of your work

However if the quality of your work is consistantly stunning and you have just general people and business skills you'll have people coming to you without having to spend time and money marketing.

There is truth on both sides of this argument.

Dec 05 12 07:37 am Link

Photographer

kitty_empire

Posts: 864

Brighton, England, United Kingdom

KWDPhoto wrote:
While I understand there are costs to a real modeling career, they don't come close to approaching what a photographer spends just to stay ahead and in business.

Ah, the old "i spent thousands on equipment therefore blah blah" argument.......

This should be interesting smile

Dec 05 12 07:47 am Link

Photographer

Ken Williams Photo

Posts: 3067

Fort Atkinson, Wisconsin, US

intense puppy wrote:

Ah, the old "i spent thousands on equipment therefore blah blah" argument.......

This should be interesting smile

No need to get snipey...you can agree or disagree...everyone's entitled to their opinion.

Dec 05 12 07:48 am Link

Artist/Painter

Hunter GWPB

Posts: 8179

King of Prussia, Pennsylvania, US

What business doesn't want less competition?   What business doesn't have less skilled or sloppy people doing what they call "professional work"?  The population continues to rise.  Those people are going to do something.  And have a state agency license your profession is still not a guarantee of good work.  In my profession, I hear it all the time, "You are all licensed right?  So why should I pay you more?"  Not everybody understands the merit of quality or good value or dedication.

I think that I am on MM to improve my skills and learn.  Maybe some think they are the top of the heap.  Maybe some are.  I would never begrudge someone for trying to improve.  And I am thankful that my state has instituted continuing education for my profession, hoping it is one more thing to drive the slobs out of business.  Probably not, though.

Dec 05 12 07:51 am Link

Photographer

Shot By Adam

Posts: 8093

Las Vegas, Nevada, US

Photography by Riddell wrote:
Sorry to suprise you, but I have been in business over 20 years and doing pretty nicely thank you.

Yes, this is a massive shock actually, how anyone with business experience longer than 20 minutes can have such a misguided concept of how business works. And while you're doing "pretty nice", I'm doing EXCEPTIONALLY well. This year was my best year ever for my photography business. And 2011 was better than 2010, and 2010 was better than 2009...all the way back to 1997 when I got my first business license as a photographer.

But even then, I was no stranger to being in business...I literally grew up in it. My parents owned their first business when I was 6 years old and started getting me involved with it, even at a young age. They sold it, and subsequently created, built-up, and sold several other companies as well...all successful. Before I was 18, I had already been immersed in sales, marketing, import-export, retail operations, wholesaling, merchandising, customer service...the whole works. After going to college for Business and Marketing I paid my way though college not by working for someone else, but by working for myself. When I was 22 I started my first business with a friend and by the time I was 24 I had eleven full-time employees working for me. I sold my portion out of the business to my partner two years later and I used that money to launch a few other companies on my own, one of which later became my photography business. Over the last 15 years of being a professional photographer I've owned several other companies as well and currently own two others, both of which are quite successful in their own right. So before you go swinging your dick around here as if you actually had a clue on how business worked, at least have a basic knowledge of who you're talking to.

And I've always put the product, customer service and satisfaction way, way, way before marketing.

I'm very happy for you. Now try amping up your sales and your marketing and then see what your company will do. Nobody is ever saying that having a shitty product with great marketing is a great way to do business. I don't know where you ever got that impression. A lousy product is a lousy product, no matter how you market it, but with a good product with good marketing and exceptional salesmanship evolves good products into GREAT products. That's how a market works. If you have ever bothered to read anything about macroeconomics, you'd know that. But hey, what do all those Nobel laureates know, right?

Its this attitude that marketing is king which has largely contributed to the world financally going down the tubes.

Now that is one big pile of shit!

https://static.tvtropes.org/pmwiki/pub/images/Jurassic_Park_Feces_5395.jpg

Dec 05 12 08:37 am Link

Photographer

M Pandolfo Photography

Posts: 12117

Tampa, Florida, US

Glenn Hall - Fine Art wrote:

Yup, I am 100% with you on this one. One can spam the "market" with advertising as much as one likes in an attempt to sell a crap product, but sooner or later, they all crash and burn

I absolutely love you and PBR assumption that those who market have crap products. But those who don't market offer the highest quality product.

A little self-serving don't you think?

Nobody ever stated that a crappy product, marketed heavily, is going to succeed. If you're going to compare then compare apples to apples. We're talking about all things being equal...as in the quality of work being equal, the person with superior marketing, sales and business acumen is going to succeed. And that you can have possess the greatest photographic skills and talent of any photographer and you will go nowhere without marketing knowledge.

Riddell made the statement that people who use marketing are shysters offering subpar work and relying on marketing to save them. Nobody even alluded to that. He used it to further his agenda that quality product alone will jettison one to financial rewards.

The irony is that he and you both use marketing to further your brand. We all use marketing or we wouldn't be on MM or posting our images anywhere. Facebook is marketing. It's a little hypocritical to say marketers are shysters trying to sell you a bill of goods when you're saying it on an internet networking site that is a marketing vehicle.

I notice he's backed off from that and now admits marketing will indeed further the success of a quality product.

Dec 05 12 09:01 am Link

Photographer

Sourcelight Photography

Posts: 284

BOISE, Idaho, US

Ken Williams Photo wrote:

You might want to talk to Don Giannatti about that.  Workshop opportunities are starting to dry up because of Creative Live and Sandy Puc U.  You might not agree with what's going on there, but eventually there will be a select few teaching workshops...all over the web.

Could happen, I suppose, but right now, workshops and private lessons are among the few services I offer that still bring in regular, undiluted income.  I also offer on-line education, but people who can't teach themselves by reading a manual aren't usually any better at learning from a stock video.  They prefer the personal attention of face-to-face training.

We'll see...

Dec 05 12 01:04 pm Link

Photographer

SoCo n Lime

Posts: 3283

Glasgow, Scotland, United Kingdom

there are to many people calling themselves a photographer when they are not IMO

there are to many people that believe they have the skills of a trained photographer but do not .. IMO

when your qualified with legitimate bits of paper to prove your skills then thats when you can rightfully call yourself a photographer IMO.. but then.. there is no laws that stop joe blogs from calling himself one and trading as one so knock yourself out if thats what you want to do..

Dec 05 12 01:20 pm Link

Photographer

Solas

Posts: 10390

Toronto, Ontario, Canada

Robert Jewett wrote:
No cost of entry...competition[/b] smile

Those photographers are the ones who have no idea where and what they're spending money on, or where its going tongue they fizzle out faster than they have the opportunity to get to know who their competition really is

Dec 05 12 02:57 pm Link

Photographer

udor

Posts: 25255

New York, New York, US

SoCo n Lime wrote:
when your qualified with legitimate bits of paper to prove your skills then thats when you can rightfully call yourself a photographer IMO..

Oh dear... the only legitimate bits of paper I have is my business card... and a few press credentials from NY fashion week and other events that needed press clearance... and a few tearsheets somewhere on this planet that gave me photocredits... some didn't...

Don't have a degree in photography... so, I should get back to school, get a degree to proof that I have skill (since when does a degree demonstrate skill, if not skill itself?)... and I am thinking about my job description until I have that paper of legitimacy.

Dec 05 12 03:40 pm Link

Photographer

Matty272

Posts: 229

Dunfermline, Scotland, United Kingdom

I think that the more photographers there are, the better.

The more folks buying kit, the more money the camera manufacturers have for R&D. The more spent on R&D, the better the kit. The better the kit, the more they try to outdo each other....... An so it goes on with an ever improving line of equipment for us all.

Unless, of course, no-one wants their new kit (new to them, not necessarily straight off latest production line) to perform better than the old stuff that they managed to break (or just wish to upgrade from)?

Dec 06 12 02:23 am Link

Photographer

Paul Best

Posts: 1302

Toronto, Ontario, Canada

more photographer keeps the cost of your gear down . try buying a d4 of 1x without a consumer market .

I dont beleive new photographers are taking pro jobs because for the simple fact that pros wouldnd do a wedding for 500 bucks so why you crying about jobs you wouldnt want thinking the customer is going to pay more ?

Dec 06 12 02:38 am Link

Photographer

Photography by Riddell

Posts: 866

Hemel Hempstead, England, United Kingdom

Paul Best  wrote:
I dont beleive new photographers are taking pro jobs because for the simple fact that pros wouldnd do a wedding for 500 bucks

In one way you are right. In another way you are very wrong.

For example: A customers wants a photographer. Gets quotes from several decent pros and gets quotes around the 1000 mark.

He then speaks to a toally amateur photographer who says he'll do it for free for his portfolio.

Customers goes with the free guy, and lets say for arguements sake he does a good job.

When this customer then wants work again he calls the guy and asks for it for free, if he says no the customer will just call more amateur guys until he gets one for free.

And the guy doing the work for free in the first place? He's lost out too, because in the meantime this customer has already told other people how he can get work for free. And they all try it too. There is no work for him.

Of course eventually this system crashes down because these cheap guys are generally no good, but they are shooting themselves in the foot because it makes it more difficult for them to ascend up the ladder.

For us pros its less of a problem, because the customers who really know what they are doing come to us anyway.

Dec 06 12 03:43 am Link

Photographer

David Parsons

Posts: 972

Quincy, Massachusetts, US

Soapbox Killer wrote:
From who's, and what, perspective are you asking?

If there are 4 photographers in any given market, those 4 will certainly have more work offers then if there are 400 photographers available in that market.

So, for those people shopping around for photographers there can never be enough, good to have lots of choices...but for those photographers that are trying to make a living, I would say yes, there can be too many.

Depends on the size of the market.  400 photographers in Manhattan and there would still be plenty of room for more.

In a town of 50,000, 4 photographers may be just right.

In a village of 1000, 1 may be too many.

Even so, I think, the more the merrier.  The more people there are out their shooting, experimenting, and finding their way will transform the craft and business of photography.  Industries fold all the time, and different ones spring up to take their place.

Sometimes you have to destroy an industry to make it stronger, even if it's painful for the people being phased out.

Dec 06 12 07:37 am Link

Photographer

KMP

Posts: 4834

Houston, Texas, US

David Parsons wrote:
EDIT....Depends on the size of the market.

This is so true.   I live in a city with over 4 million in the greater Houston area. We have numerous fortune 500 companies headquartered here.  We have many very large institutions that have in-house art directors, busy communication and community out-reach departments.   

From weddings and family portraiture, to corporate, advertising and industrial work, there is room for talented, motivated photographers.   

Like any large metropolitan market, the competition is greater but that only pushes the better shooters to the top. It allows us to specialize in certain areas of photography.  There is still room for photographers at all levels of price and ability.  It gives the buyer a great selection too.   

In smaller towns, the local photographer has to deal with any and all areas of photography to make their living. 

I must say I feel pretty lucky to live and work in Houston TX.
I started my business long ago. It's grown with the city.

Dec 06 12 08:22 am Link

Photographer

Giacomo Cirrincioni

Posts: 22232

Stamford, Connecticut, US

Shot By Adam wrote:
I'm doing EXCEPTIONALLY well.

What do you consider exceptionally well?  I'm not asking for your number, a range is fine.  And I'm not trying to be snippy at all, so please don't take it that way.

I just hear a lot of young guys talk about how they're doing so great thinking that $50k or $60 a year is doing well, when I remember mediocre (at best) product photographers in second tier markets making between $350K and $500k a year.  Which, for the record, is what I consider doing exceptionally well.

Dec 06 12 09:05 am Link

Photographer

Digital Czar

Posts: 946

Oak Park, Illinois, US

Karl Baxter wrote:

richardson certainly invented something too..

more photographers = cheaper equipment.. rejoice

If you think that the cost of equipment will significantly affect your profit margin, I'd think again. Equipment has a life, as does your studio and if you have a studio, there is purchase or rent, build-out, fixtures/furniture/kitchen/bathroom, and THEN you get to equipment.

OTOH, with the number of folks buying a "pro-level" camera system, that number could double, and probably not affect very much in price...only the profit of the camera OEM(s).

Dec 06 12 11:15 pm Link

Photographer

Shot By Adam

Posts: 8093

Las Vegas, Nevada, US

Paramour Productions wrote:
I just hear a lot of young guys talk about how they're doing so great thinking that $50k or $60 a year is doing well,

...Not nearly as low as this.

when I remember mediocre (at best) product photographers in second tier markets making between $350K and $500k a year.  Which, for the record, is what I consider doing exceptionally well.

Not quite as high as this.

Dec 06 12 11:28 pm Link