Brian McCarty is a Memphis-born photographer currently living and working in Los Angeles. McCarty studyed at the Parsons School of Design in New York City and the Benetton-supported creative research center Fabrica in Treviso, Italy. According to McCarty, "About the time I was supposed to grow up and stop playing with toys, they transitioned into subjects for my photography." In the twenty years since, his toy photography has been exhibited internationally and seen via commissioned projects for clients such as Rockstar Games, Cartoon Network, MTV, adult swim, and Kidrobot. In addition, McCarty spent nearly four years as in-house photographer at Mattel.

McCarty's postmodern integration of concept and character has earned his photography a prominent position in the growing Urban Vinyl / Art-Toy movement. McCarty is featured in several books chronicling the artistic movement such as Vinyl Will Kill, Dot Dot Dash, and Toys: New Designs from the Art-Toy Revolution. McCarty's work has earned notable praise from such places as Bizarre Magazine, L'Uomo Vogue, ABC World News, FHM Germany, and XLR8R Magazine. In addition to his still photography work, McCarty recently co-created, produced, and art-directed an animated series based upon his photography that went into development for Nickelodeon.

McCarty's first solo book titled "Art-Toys" was recently released by Baby Tattoo books. It's currently on Amazon's bestseller list.

Rockstar Games, McCann-Erickson Worldwide, Tokidoki, Mass Appeal, [adult swim], MTV, Vibe, Rhino Records

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