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How much do promotional models make?
Serious question - do you do promotional modeling? As in serving shots at bars, casinos, car shows, that kind of stuff? What do you make? If you're not comfortable posting that in public, feel free to message me here directly. I ask because a client of mine had a business idea that I actually think is unique and stunningly original, but neither of us know what the market will bear in terms of paying models for promotional work, so I'm trying to gauge what the average is before I take the next step in considering investing in his idea. If the financial numbers make sense, I think he's hit on something brilliant :-) Jan 31 07 05:01 pm Link for our calendar sales, we paid promotional models $15 an hour...typically I've seen anywhere between $10-$30 an hour depending on the gig. Jan 31 07 05:03 pm Link Christopher, Nikki:[ https://modelmayhem.com/member.php?id=197764 ] does alot of this type of work. She could probably give you a good idea of what the market in this area is like. Put her to work too, she is a blast to shoot with and busts her butt on set. Jan 31 07 05:07 pm Link Promo modelling sucks. Well at least I thought so when I was modelling. But hey, a model's got to eat right? Jan 31 07 05:09 pm Link Michael Kirst wrote: Thank you for answering the question. Very helpful. Jan 31 07 05:11 pm Link In my experience, around $15 per hour for a general promotional assignment, but some places like Las Vegas, and some clients, pay more. Also, the ability to be a spokesmodel raises the rates a good deal also. Jan 31 07 05:11 pm Link I do a lot of promotional modeling and i dont get less than $25/hour. However, I have seen girls who make anywhere from 10 and up EDIT: let me know if you need promo models for this business idea Jan 31 07 05:12 pm Link Christopher Ambler wrote: I do promotional. I've done car shows, mall events, advertising. $250-$400 is usually the average pay for a full day (a "full" day is 6-14 hours). Jan 31 07 05:57 pm Link Hey, I make a full-time living doing promo work, I love it! I dont work for under 20/hr and that is typical. Most of my offers range from 25-90/hr. Hope that helps! Jan 31 07 06:03 pm Link standard in these parts is about $20/hr Jan 31 07 06:03 pm Link It all depends on what you're doing. I usually get paid 20-25 an hour. Jan 31 07 06:04 pm Link Thank you everyone, I definitely see a trend. So if a model were offered in the $30 to $50 per hour range for a promotional gig, that would be seen as an above-respectable pay rate, it seems. Okay, this might work. Now to ask my attorney about the idea and make sure there's nothing I've overlooked :-) Jan 31 07 06:17 pm Link Christopher Ambler wrote: Uh, that's a little optimistic. If a person who was used to being a promotional model were offered that, she would probably think it was quite fair. If a print model were offered it, she may turn it down as much too little. It all depends on what kind of modeling the person has been doing, and what their expectations are. Jan 31 07 06:24 pm Link TXPhotog wrote: Indeed. I'm presuming someone who makes their living (or at least derives income) from promotional modeling and would see this as something they do as a matter of course, at a slightly higher rate of pay that would make it more attractive to them. Jan 31 07 06:38 pm Link Christopher Ambler wrote: As a promo model, I'd definately respond to that pay rate. You can't even compare print work with promo modeling. Granted I do both, but I dont expect the rates to be the same across the board. I find promo modeling much easier therefore I expect to be payed less, thats just how the world works... Jan 31 07 06:55 pm Link When I was at Texas Tech (1998-2001) there was a promotional model "agency" there, but I cannot remember what it was for the life of me. Basically, these girls were "shot girls" that were paid to travel to different clubs/bars during the week. I dated one for a few minutes, and she was getting paid $40.00/hr plus tips, but she usually was only paid for four (4) hours. When she was working a concert she would make anywhere from $500.00-1,000.00. Other nights she usually only made about $300.00-600.00. That was a big-time party thing, though, and the girls were only allowed to work three (3) nights a week. I also dated a stripper who wouldn't work on a night that she would make less than $2,500.00... There is/was definately money in being a hot girl willing to wear little if any clothing in Lubbock, Texas.... -Major Jan 31 07 07:03 pm Link 215 Studios wrote: Indeed...but I hope you dont mean that its all that Promotional models do..no? I lived in Lubbock for 2 years, and never did anything like that at all. Jan 31 07 07:23 pm Link This would be, generally, "hot chick" attire. Short-shorts and tight t-shirts, but certainly not see-through. During the summertime, perhaps mainstream bikinis. But to put it in perspective, nothing that would get you arrested for disturbing the peace if you were wearing it walking down the street on a hot afternoon. Honked-at, sure, but not arrested. :-) Jan 31 07 07:28 pm Link I have been a promotional and tradeshow model for over five years. Pay depends on the project - usually from $15.00 an hour up. I have worked some promotions where the client paid me $40 an hour with hotel expenses paid. I have also worked as a shot girl. That was awesome! The pay was $25 an hour plus you get tips and the tips really add up. I have also managed promotions (and hired models) so if you have any more questions, please feel free to email me. Good luck! Jan 31 07 07:30 pm Link Christopher Ambler wrote: Don't mention it. Jan 31 07 07:31 pm Link Christopher Ambler wrote: And THAT also depends on where you live. Some people here honk when you're just wearing plain ol' jeans and a t-shirt! Now that is annoying. Those honkers should be arrested. Jan 31 07 07:34 pm Link JordanDanielle wrote: No, No! I'm sorry if my previous post implied that promotional models only do this kind of work. That is not what was intended, at all. I was just stating my limited knowledge of promotional models' pay scales for only this type of promotional modeling. Jan 31 07 07:35 pm Link Milli wrote: Seattle - so reasonably tolerant. And those honkers are just the kind of people we'd be counting on, actually (not people in cars honking, of course, but the kind of people who would honk, or whistle, or slow down for a closer look). 215 Studios wrote: Please, call me Chris. And we're on the same page. Since the general public could be expected to see the models in the normal course of business, they'll be sexy, but well within the bounds of tasteful. It's more the product that would be showcased, the models are just a way to get people to look at the product (and, I might add, a brilliant way of doing it, one that I'd never thought of myself). And no, not alcohol. Jan 31 07 07:46 pm Link Bya area is 12 to 20 an hour... usally 15 or so unless you are specificly hired as a MODEL in the group of promotional models... then it is around 20.00 or so... Shirt or company tank top is usally included. I have worked for camel: at ozzfest valor chocolate: at cost plus Kill Jane Doe: at movie premear party I am signed with a local promotainal agency, they send me emails, and if I like the job and it is close to home or super cool and I feel like working I let them know and they send me out. Jan 31 07 07:47 pm Link damn, 10 to 20 per hour?!? i pay models far more than that if travel is involved for TFCD projects. . . Jan 31 07 08:19 pm Link Chris, around Fl. in the major markets it runs $15-$35/hr for the wine & liquor promos I do. Miami is a bit more than Orlando, bars more than stores, and late nights are extra but that's the range. Jan 31 07 10:10 pm Link JordanDanielle wrote: How do you get your modeling gigs? Are you signed with an agency? Jan 31 07 10:17 pm Link Christopher Ambler wrote: i've done a ton of promo work, most of which pays around $25 an hour. the range can typically be from about $15-30 depending on the product. liquor usually pays higher than non-alcoholic products. feel free to email me if you need any details. i have a few years of promo experience and would be glad to help you out. Jan 31 07 10:20 pm Link Yes this is standard! Very true info given by this photog! When I modeled and did promotions as a Hooters Girl it was like $15 an hour which sucked because people expect you to take photos with them and sign their shirts and calendars so it is not worth it. But working car shows is fun! I think it's a great way to meet people and get other gigs as well, so go for it! FlirtynFun Photography wrote: Feb 02 07 06:57 pm Link Christopher Ambler wrote: In my area, I get solicited frequently for promo modeling at around $25-$30/h. I have never done it though since the pay sucks and I make more per hour at my full time day job. Feb 02 07 07:02 pm Link Usually 15-20 up to 30 (and even higher) depending on what you're promoting Feb 02 07 07:04 pm Link I'd like to do promo modeling there just aren't very many opportunities around me, that sucks butt since I'm a totally social butterfly. Feb 02 07 07:07 pm Link I worked at a car show promo modeling, and make $36/hr. (Christopher, that was a Seattle job... I was in your parts) Everything else that's been offered to me since has been less... mostly around $20/hr. Feb 02 07 07:21 pm Link I do promotional work, usually i get paid 20 dollars an hour. but if its for a tradeshow or launch party normally 60, depending on the job you are doing. Also waitressing at parties you get tipped really well, if your company lets you accept them. Beer tub is the best though, you make really good tips. Feb 02 07 07:22 pm Link Rose Noir wrote: huh? Illinois is huge for promo work! I have to turn down offers b/c I live in the city and sometimes they are just too far away. But yah... I don't think you are looking hard enough! TONS OF WORK HERE Feb 02 07 07:32 pm Link I generally get offeres from $16/hr - $85/hr. But as said.. it varies with what you're promoting. My "normal" promo gigs pay about $25 Jul 25 07 05:28 pm Link My best promo modeling gig (through Encore Nationwide) was being Tony the Tiger and Tucan Sam for the Seattle TonyMobile tour. $22/hr for 2 weeks. I think I did a handful of other events here for ~$18/hr. My job (and hell, freelancing) pay more than that, so I couldn't justify the time after a while. But it was great in between jobs/moving. When I was in the bay area, I stopped looking after a while-- I think the best paying promo offer I ever saw was like $16/hr (and they were looking for real fashion model types, too!). Jul 25 07 09:25 pm Link Christopher Ambler wrote: Sign me up, Chris! Jul 25 07 09:28 pm Link Christopher Ambler wrote: This is a realistic amount. It varies from 12 to 25 dollars a hour. That can be for giving out water bottles to people, or having people sample a product in a bar. Jul 25 07 09:35 pm Link Yeah, in NY and NJ the normal rate is 25-50, depending upon what youre actually doing. And also, if its less money and say its a car show or what have you, they allow you to sell your images and also have other ways for you to make money.(We did a "bikini bike wash" at the bike show I did this weekend,charging 10 dollars per bike but guys usually paid about 20) Anyway,whatever you are cooking up, if youre going to be working in the east coast, hit me up!! Jul 26 07 12:31 am Link |